Growing our Strength through Member Recruitment, Retention
Recruiting new members to the Greater Atlanta Home Builders Association is an activity recognized and rewarded through the National Association of Home Builders (NAHB) Spike Club program. Those who participate are called Spikes, and they are among the most active members of the association.
Member-to-member recruitment and retention efforts are the largest source of growth for the association. Spikes bring grassroots growth and stability. These efforts lend to the development of the general membership and our leadership pipeline, keeping the face of the association true to that of our industry and the scope of interests we represent.
Spikes are the membership leaders of our association, building the voice, power, and influence on every level, in every state.
For more information on earning credits and achieving Spike status contact Ruth Ann Bailey at 678-775-1448 or email@example.com.
Spike Club Q & A
What are the benefits of becoming a Spike?
The real benefits are intangible: You are recognized for your contributions to the association and regarded as an accomplished and connected member. Additionally, Spikes receive:
- A coveted invitation to the biggest party of the year, the Spike Party at the International Builders’ Show®*
- Increased visibility, recognition and networking opportunities at industry events
- Unique and valuable lapel pins for each level of achievement
- Additional VIP treatment throughout the year
How do I become a Spike?
Before becoming a Spike, you are a Spike candidate. That means you have earned between one and five credits. Once you earn your sixth credit, you become an official NAHB Spike!* Spike credits are earned by recruiting and retaining NAHB and Council members.
To retain your status as a Spike you must earn a minimum of one new Spike credit (new or retention) each year until you reach a total of 25 credits, at which point you are elevated to Life Spike status.
* Providing you have earned those six credits within two consecutive membership years.
How do I earn Spike credits?
Members earn one credit for each new member they sponsor. When that member renews after his or her first year of membership, the sponsoring member automatically gets one renewal credit. Every year the member renews thereafter, the sponsoring member will receive a ½ renewal credit.
Spikes receive a ½ credit for recruitment and a ½ credit for the renewal of Affiliate members.
Will I earn Spike credits for recruiting and retaining members into a Council?
Yes, when a new Council membership is activated the recruiter earns a ½ credit, and when that member renews his or her council membership, the sponsor earns ¼ retention credit.
What are the Spike Club levels?
|Spike Candidate||Blue Spike||Life Spike||Green Spike||Red Spike|
|1-5 Credits||6 Credits||25 Credits||50 Credits||100 Credits|
|Royal Spike||Super Spike||Statesman||Grand Spike||All-Time Big Spike|
|150 Credits||200 Credits||500 Credits||1000 Credits||1500+ Credits|
How can I get a ticket to the Spike party?
You must be a Spike in good standing as of October (having at least six credits), and you must have earned at least one new member credit from Jan. 1 through Oct. 31.
During events such as the International Builders’ Show and all NAHB Board of Directors meetings, the colored ribbons on your name badge will show off your Spike status as a proud accomplishment among your peers. The Greater Atlanta Home Builders Association also has these ribbons for all HBA meetings.